1989
apparel
Identity, Copy, Packaging, Wearables, Web
1989 Apparel is a conceptual project born from what we desire to see more of in the world: a creative reimagining of classic, foundational, everyday pieces made for modern living while meeting the needs of a modern world. 1989 Apparel blends unique typography pairings, soulful imagery, and calming tones to create a clean and intuitive brand experience for modern change-makers, barrier-breakers, and vision creators who are ready to change the world. (And do it in style.)
CLASSICS FOR
MODERN LIVING.
Brand Spotlight
The world is changing, and brands are changing with it. 1989 Apparel was conceptualized from a desire to create a brand identity which both inspires visually and recognizes/combats issues facing a modern world—climate change, racial and gender disparities, and sustainability—just to name a few. 1989 Apparel believes that while some trends may come and go, caring about our world and those in it will always be in style.
1989 Apparel
Identity, Web, Packaging, Wearables
1989 Apparel is a conceptual project born from what we desire to see more of in the world: a reimagining of classic, foundational, everyday pieces made for modern living and meeting the needs of a modern world.
With an identity grounded in quintessential 90s elements, 1989 Apparel blends unique typography pairings, soulful imagery, and calming tones to create a clean and intuitive brand experience for modern change-makers, barrier-breakers, and vision creators who are ready to change the world. (And do it in style.)
CLASSICS FOR
MODERN LIVING
The world is changing, and brands are changing with it. 1989 Apparel was conceptualized from a desire to create a brand identity which both inspires visually and recognizes/combats issues facing a modern world—climate change, racial and gender disparities, and sustainability—just to name a few. 1989 Apparel believes that while some trends may come and go, caring about our world and those in it will always be in style.
